Having a business website of Products or services to Advertise on the internet, that makes an opportunity to increase revenue, brand awareness, and business branding.
Well, it’s not an easy game to increase revenue and your business profile in a one-shot, it might take too long to discover which Internet marketing strategy makes your business successful.
But all aspect of business growth depends on the marketing strategy that you used to promote your business on the internet to drive traffic.
Am sure if your business is doing good in this internet marketing platform, that means you’re already known about advertisement on networking Site.
Which makes it easy to grow business online with the targeted audience network.
Marketing business or (Business Promotion) on the internet, the easiest method to driving traffic to a business website and showing advertisement.
On other websites Which already driving organic traffic or social media traffic on their website.
Means just sharing the amount of ROI or Paying an amount to display your business website advertisement on their platform.
Here in this blog post, I going to share with you a list of ad networks that work,s actually better than other ad displaying sites.
But before let’s understand the basics of ad network Sites.
- What is ad network, How it works?
- Types of ad network sites to advertise on the internet
- Top Search engine advertising network to advertise on the internet
- Social media network to advertise on the internet
- Third-party ad networks to advertise on the internet
- Search engine ad network to advertise on the internet
- Social Media ad network to advertise on the internet
- Third-party ad network to advertise on the internet
- FAQs about Ad networks
What is ad network, How it works?
Ad networking Means (advertise on the internet ) is the pillar of fast-growing business on the internet and this pillar stands on the number of revenue shares.
In this internet marketing world, there are three marketing concepts of network for business Promotion.
It depends on what type of business categories are related to products or services that you offer to your audience and which platform you used for business promotion.
Other hand business demographics, Particular Country, Place, Language, religions, Age restriction, and the most important, targeted keyword are the fact of successful ROI Revenue of Income.
Ad networking is the Site that drives millions or billions of Global traffic from a particular place or from a targeted country to their business website.
And they offer services to internet marketers (advertisers) to display ads to engage genuine audiences to their business.
Opportunities are always been available on the internet for marketers, Some marketers used SEO agencies to drive traffic and some marketers used Ad agencies.
The concept of both marketing strategies are similar to drive traffic to their business website, for better understanding visit this post-Nature of SEO Natural SEO vs Organic SEO
Types of ad network sites to advertise on the internet
There are three types of ad network sites to promote business: Well these online advertising networks or ad networks are the pillar platform for online business promotion.
- Search engine ad networking
- Social network advertising
- Third-party ad network
Top Search engine advertising network to advertise on the internet
These ad networks are software-based (Programmatic ad networks) Search engine platforms, where audiences search for particular keyword-related information, Product or services review and Q&A, etc.
Work for both Advertiser and Publisher ‘In simple language Search engine ad network work as a mediator or you can Say, Broker, between Advertiser and Publisher.
These online advertising networks or ad networks promote advertiser business profiles, by connecting the website that already signs up the terms and policy to host advertisements on their website.
Well, a search engine ad network is a software-based system that works as an aggregation of web searches and follows the search terms based on performance results.
This means SE ad network Promote display ad network, on the hosted advertisement website according to the advertiser’s demand, targeting Search terms and demographic.
Social media network to advertise on the internet
Social Media is a web-based application created for users to reach and share their activities, thaught, and communicate with their friends and family.
But now it has a large scale of users, which means a big platform to promote business to engage more customers to sell products or services through “Social advertisement online”.
Social media ad networks or you can Say “Social network targeting advertisement” are the platform provided by Website developers to reach customers or audiences by their Social interesting activities.
The advantage of these social media ad networking services is that advertisers can approximately target audiences according to their business demands.
Mean’s advertiser can target audience reach according to their Social interest and activities, geographical location, age, gender, etc.
Also read: List of top Social media platform
Third-party ad networks to advertise on the internet
The third-party ad networks are promised-based ad-serving platforms, Meaning they serve an ad on the publisher’s website that signup and accepts their terms and policy.
And in return, they pay some commission from advertising bidding to the publisher to show ads on their website.
Well, these type of ad networking Sites has a contract-based publisher’s Website to serve ad and tie up with other ads Serving Site, For example, google ad exchange.
To show or display advertising by optimizing the advertisement in a proper way on the publisher’s website to get more audience engagement.
And these types of Third-party ad network traffic sources, display ad performance depends on the publisher’s website traffic.
This makes it easy to monitor business Campaign performance and measure growth from the publisher website.
Search engine ad network to advertise on the internet
Google ad network
Google ad network, Which Known as a Google AdWord, provide a two different type of ad marketing platform to advertise on the internet.
1-Search Network ads
Search engine-based search result ads, Mean,s this kind of ads are displayed on google search engine or to the other Search engine that has a partnership with Google or other search-related website or apps.
Google AdWord Search Network target keyword to display ads on top of the search result or at the bottom of the page.
According to Google Adword, Your ads can appear with Google search results and on other search sites when your keywords are relevant to a user’s search—-https://support.google.com/google-ads/answer/1722047.
Means your ad campaign will only perform better When your targeted keyword is relevant and has Search volume to find visitors.
2-Display ad network
Display ad networks, Well optimize ads to display on the website which has to tie up with google ad partners to show ads on their website, blog, and app.
Well, google display ads have a wide range of performance results based on Awareness, Cause Google has a wide range of global internet users to serve and display ads.
According to “Comscore global media measurement and analytics company“, Google has just become the first company to break the billion visitor mark for the monthly unique visitor metric.
This means there is huge space for network marketing, advertising with Google ad network to advertise on the internet.
Yahoo ad network
Yahoo ad network is Known for Serving Native ads, which Means Ads are displayed in Images and text formats.
Approximately yahoo contains Serving ads on yahoo sites and apps, as all its other platforms Like yahoo Digital Magzine Search, Sports, Yahoo mail and finance, etc.
After google yahoo holds Six places as a search engine to get Billions of unique visitors per month.
Yahoo ad network Serve and display ads targeting keyword and search terms that are relevant to the searchers, Means Such native ads have higher chances to convert visitors into customer.
Audiences are more likely to Click these types of ads cause they are getting the right ad to show, what they are searching on search engines.
Microsoft Advertising or Bing ad network
This is another Keyword targeted ad network, which displays according to the user search intent, and ads are shown on the Bing Search engine.
Means its other search engine-based ad network Work for worldwide global internet user and the best thing of this ad network, third party partnership with other search engines to display ads.
Like- Yahoo and MSN, etc.
But according to Microsoft ads are more beneficial ad networks to target traffic in Uk, Shows Call to action ads, which means you can drive customers to call, Drive them to the Landing page or to your doorstep.
Microsoft provides PPC advertising, which Means Advertiser Bid for a particular Keyword Microsoft Advertising auction to Show or display native ads.
How to Set up Microsoft bing ad network account and ads campaign
Social Media ad network to advertise on the internet
A social media ad network is one of the unique ad networks which allows the advertiser to promote their business product or services according to their audience outreach.
Well while promoting on Social media channel advertiser get lots of information to customize their audience reach according to their demography, age, gender, religion, and geographical location.
Let’s see what are the best social network and how you to outreach your targeted audience. ,
Facebook ad network | Facebook audience network
Facebook is a programmatic Mobile-based native ad serving platform”Mobile ad network, Ads are Shown in the sidebar and newsfeed.
It also serves ads other “Facebook Audience Network”, to the mobile app and mobile website.
The Facebook social network has a wide range of audience, it depends on you how your ads are shown in front of the audience and to whom to display ads or video ads.
You Can Use the Facebook audience network to define and target audiences based on their location, Search intent and Interest, demography, and User Profile information.
The audience of Facebook are categories, which means to find your audience you don’t need to target keywords like Search engine ad networks.
Here you have to select categories of your business to target your audience and run a Facebook ad campaign
LinkedIn Social ad network
Linkedin is known for first kind of itself Social media platform that is for professional users, Which make it more transparent to industrial B2B profile,
Audience Network profiles are based on Geography location, Industry, Job Function, and Job opportunity.
Its audience network is easy to navigate, target, and create Campaigns through users activities.
Cause of the variety of network marketing advertising, an advertiser has more opportunities to Convert with the audience.
Well, it provides different types of four format ads to outreach audiences.
Ex: Sponsered content, Mail outreach, Text-based ad, and Dynamic ads, All these ads are displayed above, below and right Side to the news feed, except mail outreach.
Mail outreach is email marketing sponsored ads that are delivered directly to the user’s mailbox.
To know more visit this link LinkedIn ad page
If you are a B2B marketer then this is a great platform to advertiser your business product or services to outreach the right audience
Youtube: display google ads to advertise on the internet
One must know that youtube is the second largest audience network that drives billions of traffic targeting, for particular Niche, Category, Keyword, and search terms.
And known for visual video content creation online marketing tool. ads are served in displayed ads, Sticky ads, Pre-Rolls ads, and tab link ads, etc.
You can promote your business product or services related ads and the best thing about this ad are you can Customize your audience outreach.
This means you can choose where your ads should be Shown to whom, when, and where.
No matter what type of business you have it is the best ad network for small publishers and large scale businesses, it benefits both to get ROI”Return of investment”.
Twitter ad network
A Twitter ad network is similar to LinkedIn ad networks Cause it also provides a different ad format platform to the advertiser.
Ads Campaigns are run in Six different format
Advertise your business video to engage a Twitter audience. Ex: Video Ads, Video Ads with Website Buttons, Video Ads with Conversation Buttons, Video Ads with Polls, and Carousel Ads.
Visit the Official link twitter ad page
Instagram : online advertising platform
One of the most popular ad networks that are growing and have a huge space for Marketer to promote their business product or services, Instagram is popular among all adult age groups.
Advertising on Instagram help to engage with the audience, Who has buying intent, and grows your business awareness, it is the best place to empower your growth rapidly.
If your business targeted audience are from the USA then this should be absolutely the right place to bring your business profile to the right audience.
Instagram ads are in a displayed ad and video ads format and ads are displayed in search feeds.
You can manage Instagram ads through your Facebook ad manager, Well if you have a Facebook ad network, and are connected to the Instagram account, your ad will be shown on Instagram.
Mostly it is helpful for, Brand awareness, traffic to your website or landing page, app installation, video views, Post engagement, and website or app conversions.
Quora ad network : best ad network for small publishers
Quora ad network provides a Q&A-based ad network, Known for Displaying Ads in four formats Conversions, App Installs, Traffic, and Awareness.
Highly recommended ad network for beginners or Who don’t have enough amount to display their ads on top ad services providers like Google and Facebook.
This Site has enough audience to set up your ad campaign, or it is the best ads testing platform that helps you to understand the audience’s needs.
Ads targeting are based on geolocation and device type, you can select the suitable option “desktop and mobile” to reach out to more unique audiences.
Well, the cost per click (CPC) on this ad networking Site is cheaper than other ad networks, even you have to pay only if your ads are click.
And user experience is good for Mobile user “iOS and Android” and desktop browser user Safari, Firefox, and Chrome.
Quora business Ad network Page
Third-party ad network to advertise on the internet
Propeller ad Network
Known for Boosting Productivity, Means that your ads are customized and optimize by themselves (Automatically), which makes it easier to create an Ads campaign.
A propeller ad network is AI-based, Which help to improve your conversion rate and reach out more audience.
Work with user activity targeting process, Means If the user is not browsing then also he/she will see ads through push notification.
This seems an extremely unique ad that Your “Product or service” is delivered directly to the audience reach.
User-friendly ad network setup, You don’t need to be a specialist to run ad campaigns on the propeller ad network, You will get an easy Navigate walk-through guide.
It takes few simple steps to target selection, Where to display ads, when to display (scheduling), and budgeting.
You can Outreach the audience through targeting User activity, Geolocation, Operating system, device, and events, etc.
Start Promoting your business Website Propeller ad manager
Medianet Ad network
Contextual-based ad networking platform that helps to promote your business to a genuine audience.
Media Dot networks with “Advertisers and Agencies” two different ad format ads to display on the front and in the center to the high-quality users.
The first one is Text-based ads which are link-based ads inline, Which show the user intent to discover the information about your product or service.
Medianet text-based ads are Higher ROI “Return of Investment” performance-based ads, and help to discover high-quality engaging users.
The second one is Display ads, a More powerful ad format for advertisers to context with audience data to reach your audience.
Start with Medianet ad network
FAQs about Ad networks
A Social channel that allows the advertiser to promote their business product or services ads to display in front of a particular social media audience network.
An ad network that has tie-up with ad networking services to display their advertiser ads or promote advertiser products and services through the affiliate programs.
There are three types of audience networks, Keyword-based network, Demographic-based network, and Device-based audience network.
Microsoft Bing ads network and quora Q&A ad network.
Conclusion
Adnetwork has a huge Space on the internet that can help you to grow your business rapidly, But there are lots of cases that Show, it is not easy to generate ROI.
Before you dive into an ad network to display or promote your business product or service-related ads, You have to understand the basics of How to target an audience to outreach your customer.
In this Post I already talk about top ad networking Sites to grow your business online, It depends on your business.
This means you can grow awareness to your business brand, Outreach customer and sell product or services, etc.
Which ad network suits your business: Search engine ad network, Social media ad network, or third-party ad network.
Was this post helpful, to find your ad network, Let me know in the comment section box, Comment are appreciated, Share this post with others using your Social media power.
Onwin Giriş says
I found the article very impressive and thought-provoking.